Tuesday, March 25, 2008

How to Spot the Not


Today online shopping has given buyers the power to get anything imaginable right at their finger tips. While this can be a positive it presents the issue of counterfeit or knockoff goods being sold to unsespecting buyers. With sites like e-bay selling “designer” products for example luxury handbags at a fraction of the cost it is important to become aware of "how to spot the not", or being knowledgeable on how to tell an authentic product from a fake.

If you are buying a purse either on the street or at a flee market, the chances of getting a real designer bag at a a deep bargain price is slim to none. This is because Chanel or Louis Vuitton goods for example are never sold out of the trunk of someone’s car!! Also always look out for the feel of a bag, flimsy hardware, fake leather, and a “Made in Taiwan” label should be a dead give away. When shopping online it is harder to tell what you are actually purchasing and you are not able to really look at or touch what you are buying until it has been bought and shipped to you. Be sure to be smart about pricing and read all the fine print, phrases like “inspired by”, mean that it is not the real think. Even the best most realistic knockoffs with authenticity cards included can be identified as frauds. Many brands including Kate Spade, and Coach have specific tips about the labels on their bags to tell if it is the real thing or not available on their websites. In the end the only way to guarantee buying authentic products is by getting them straight from the manufacturer or an authorized dealer.

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